Why it Pays to Redefine Your Wellness Program Featured in Corp! Magazine

“Wellness,” said Dan Rather on a 1979 episode of 60 Minutes, “There’s a word you don’t hear every day.” Since that fateful moment in television history, wellness has moved from a fringe concept that was rarely uttered in conversation into a word that is heard regularly in interpersonal conversations, media, and in business, medical journals and publications.

Corporate wellness has grown into a $2 billion industry in that timeframe and has been incorporated into primary care medicine, corporate benefits packages, and government health initiatives. It has also become a buzzword used by health plans and brokers to upsell services.

Read the full article, written by Wellco President Scott Foster and published in Corp! Magazine, by following this link.